Sales & marketing representative

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Develops the Beer business by serving customers in assigned territory by selling products; implementing brand tactics and meeting customer needs.

Job Title: Sales & Marketing Representative
Job Category: Sales & Marketing
Department / Group: Beer & Alcohol
Location: Aranguez
Travel Required: 90% on the road
Position Type: Full-Time

Job Description

Maps and Targets every Alcohol Licensed account in assigned territory
Services existing accounts, obtains orders, and establishes new accounts by planning and organizing daily work schedule to call on existing or potential sales outlets in assigned territory
Submits orders by referring to price lists and product literature
Identifies Brand Target consumer by studying the type of sales outlet and maintains Customer Sales card
Focuses sales efforts by studying existing and potential volume of customers to exceed pre-assigned sales targets
Creates Brand Awareness through implementation of High Visibility Outdoor and Indoor Merchandise in accordance with Brands Retail Standards in collaboration with Manager and Merchandiser
Educates Customers and Consumers on the principles of the brand
Encourages Trial of Brand by Coordinating Sampling at agreed outlets
Implements agreed Brand Image Building Activities to encourage Brand Adoption and Loyalty
Minimizes Beer returns by ensuring no overstocking and proper stock rotation
Monitors competition by gathering current marketplace information on pricing, products, new products, delivery schedules, merchandising techniques, etc.
Keeps management informed by submitting activity and results reports, such as daily call reports, weekly work plans, and monthly new business reports. Recommends changes in products, service, and policy by evaluating results and competitive developments
Resolves customer complaints by investigating problems; developing solutions; preparing reports; making recommendations to management
Contributes to team effort by accomplishing related results as needed
Skills / Qualifications
Customer Service, Meeting Sales Goals, Closing Skills, Territory Management, Prospecting Skills, Negotiation, Self-Confidence, Product Knowledge, Presentation Skills, Client Relationships, Motivation for Sales

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Listed By



April 10th


Job Type



Coors Light Trinidad & Tobago



San Juan / Laventille


1 Global Avenue, Aranguez South